The Sticky Brand
Branding Alysha Anema | Anema Designs Branding Alysha Anema | Anema Designs

The Sticky Brand

Imagine a world without creative design. Shock horror! I hear the screams now. What comes to mind? Is it would be just people talking to people - what?! Having word-of-mouth? Gift of the gab?

Let’s face it, creating a brand and brand awareness solely verbally, would be boring, right! I can just think about all those introverts saying nooooooo! Just like peanut butter and jelly, collateral design and marketing go hand in hand.

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A woman with curly blonde hair and a navy blue shirt sitting at a white table, smiling at the camera, with a laptop and notebooks in front of her. The wall behind her is decorated with several framed sketches and artwork, including a large portrait of a woman, a drawing of a man, and various smaller images, along with a framed quote that reads, "I'm very fond of you."